Client: Abhya Lab
Year: 2025
Services: Branding, Art direction
Year: 2025
Services: Branding, Art direction
Studio Guaracy developed the brand identity for Abhya Lab, a motion and
design studio for the music and audiovisual market. Rooted in the idea of
ancestral futurism, the visual language pairs ancient form with future
movement, built to live on a cover, a social cut, and a stage.
design studio for the music and audiovisual market. Rooted in the idea of
ancestral futurism, the visual language pairs ancient form with future
movement, built to live on a cover, a social cut, and a stage.
We created a graphic system designed to animate: a modular symbol that
holds its shape in motion, a typographic structure that survives small
scale and projection, and a set of marks that stay coherent from feed to
live visuals. The result is an identity that is ritual, precise, and
alive in movement.
holds its shape in motion, a typographic structure that survives small
scale and projection, and a set of marks that stay coherent from feed to
live visuals. The result is an identity that is ritual, precise, and
alive in movement.