Client: Flor de Laranjeira
Year: 2023
Services: Visual identity, Graphic system, Brand language, Packaging design

Studio Guaracy created the visual identity for Flor de Laranjeira, a floral design studio based in Bahia. Inspired by nature, elegance, and local warmth, the brand reflects the delicacy and poetry behind each handcrafted arrangement.

We developed a minimalist and organic system with a symbol that blends flower and form, soft typography, and earthy tones that evoke the scent and soul of the tropics.

The result is a brand that feels artisanal, intimate, and timeless.